ROI Catalyst Program
Demonstrate rapid business return from interactive marketing technology
Social Media
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IBM Unica Enterprise
The world's leading enterprise marketing organisations use Unica products
We selected Unica because of its integrated and complete approach to enterprise marketing management and their vision for customer-centric marketing.
” AeroplanUnica Enterprise is the industry-leading software marketers rely on to increase revenues and improve the efficiency and measurability of their marketing. Unica Enterprise focuses exclusively on the needs of marketing organisations by providing web and customer analytics, offline and online demand generation, and marketing resource management. Companies in a wide range of industries depend on Unica Enterprise to facilitate the operations of a customer-centric business. Only Unica truly helps marketing organisations facilitate the critical shift to interactive marketing.
The world's leading marketers are among Unica's more than 800 enterprise customers.
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Access product sheets, analyst reports, Webcasts, white papers, and more.
Unica Enterprise is the industry-leading software marketers rely on to increase revenues and improve the efficiency and measurability of their marketing operations.
- Unica Campaign
Deliver personalised, relevant marketing messages across all touch points - Unica Interact
Determine, in real-time, the right message to present in inbound marketing channels - Unica NetInsight
Gain deeper insights more quickly and easily with Unica’s next-generation Web analytics - Unica Marketing Operations
Streamline marketing processes and improve marketing management - Unica Detect
Improve cross-sell and retention by detecting when customers are most receptive to offers - Unica Leads
Deliver quality leads in a timely manner to improve close rates and increase revenue - Unica CustomerInsight
Visually explore customer data, identify opportunities, and take action immediately - Unica PredictiveInsight
Give marketing users the power of predictive analytics
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