Unica Marketing Experts and Customers to Present at NCDM

Customer presenters include the American Medical Association and Charles Schwab

WHAT:

Scaling the Data Mountain: Understanding the Customer through Cross Channel Visualization;
featuring Unica customer Logan Rosenthal, manager, marketing campaigns, American Medical Association & Fred Chapman, director, channel management, Unica
December 10, 11:15 a.m. – 12:30 p.m.

Understanding Both Organization and Individual Behavior: Developing Multi-Level Analysis to Drive B-to-B Marketing; featuring Unica customer Tim Wade, senior manager, database marketing, Charles Schwab & Janet Jato, director, database marketing, Charles Schwab
December 9, 2:15 p.m. – 3:30 p.m.

Using Event Trigger Marketing in Campaign Management: Solutions Showdown; featuring Luke Vantland, senior solutions consultant, Unica
December 9, 3:45 p.m. – 5:00 p.m.

Cross-Channel Marketing: Ask the Experts Luncheon Roundtable; featuring Fred Chapman, director, channel management, Unica
December 8, 12:00 p.m. – 12:45 p.m.


WHEN: 

NCDM, the National Center for Database Marketing
December 8-10, 2008
Gaylord Palms Resort, Orlando, FL; Unica booth: 306


About Unica
Unica Corporation (NASDAQ: UNCA) is a leading global provider of enterprise marketing management (EMM) software and services. The most comprehensive EMM suite on the market today, Unica's Affinium® software streamlines the entire marketing process from analysis and planning to project management, execution and measurement. More than 600 companies worldwide depend on Unica for their enterprise marketing management solution.

Unica is headquartered in Waltham, Massachusetts with offices around the globe. For more information, visit www.unica.com.

Note to Editors: Copyright 2008 Unica Corporation. Unica, the Unica logo, Affinium, MarketingCentral and NetInsight are registered trademarks of Unica Corporation. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners.

 
© Copyright IBM Corporation 2011. All rights reserved.
Privacy Policy
Legal
Site Map