Privacy Policy

This Privacy Policy describes how Unica Corporation (“Unica”) collects, uses, transfers and discloses general and personal information obtained through this website at http://www.unica.com (“Website”). As a leading provider of enterprise marketing management software, we are committed to establishing and maintaining policies and procedures which protect the privacy of personal information gathered from our customers, prospects and other visitors to our Website and our product websites (which includes our on-demand product systems).  Unica will treat all personal information in accordance with this Privacy Policy or as you otherwise consent.   By using this Website or a product website, or by submitting any personal information to Unica, you acknowledge that you have read, understood, and agree to be bound by the Privacy Policy.  

Generic Information
Our Website is designed to provide visitors with useful news and information about Unica's products and services. Registration is not required in order to access the public areas of our Website. However visitors may, at their option, choose to register in order to access certain resources and areas of our Website. Unica does not collect personal information from individuals who choose to browse our site without registering.  We are committed to consistently improving the quality of our service, website performance, and providing more relevant content to you during your visits.   In order to do so we measure and analyze generic non-identifying, aggregate usage, patterns of traffic, and volume statistical information from all Website visitors.   Information we gather may include, but is not limited to, the activity of the visitor’s browser, the visitors’ internet service provider and host, the visitor’s operating system, and the visitor’s location.   

Personal Information
If you choose to register to receive more information about our products and services, we will ask for certain information in order to keep you informed about available products and services, to serve you more effectively and efficiently, and to maintain an open communication with you. In addition to contact information that includes, but is not limited to, name, title, company, and business address, telephone number and email, we ask for information regarding your current and future business objectives to help us understand how and when we may be of service to you. We may also ask about your operating environment to accurately present our solution and capabilities, as well as request other information from time to time as needed to aid us in improving our communications, Website, or marketing efforts.   We may further collect log-in information such as user names of customers’ customers and internal users that log into the Customer Central portion of our Website or our product websites.  You are not required to provide us with this information to use and enjoy the remainder of the Unica Website and do so on a voluntary basis only.  

Cookies
A cookie is an element of data that the Unica Website sends to your browser.  Your browser may store it on your system based the preferences you have set on your browser.  Cookies gather information about your operating system including, but not limited to, screen resolution, browser and IP address.  Unica uses cookies to track non-personal information such as user patterns and uses the data collected to improve the visitor’s experience of visiting our Website.  You have the option to configure your Internet browser to notify you when you have received a cookie and providing you with the choice to accept or decline to accept the cookie.  Further, you have the option to block all cookies.  If you need more information regarding your options for handling cookies please refer to information provided with your Internet browser.  Blocking cookies or refusing to accept cookies will not affect your experience on the Unica Website.  

Web Beacons
Unica uses web beacons in conjunction with cookies to understand user behavior on the Website and product sites. A web beacon is an image, found on a web or HTML-formatted page and is also called a single-pixel (1x1) or clear GIF. The web beacon is one of the elements of the page, similar to other images and text except it is not visible. Unica uses web beacons to collect basic statistics about your organization’s use of the Unica products including product name, product page name, your organization name, and the date and time the page was viewed. Unica only gathers information about the use of Unica products. Unica does not sell this information or make this information available to any third parties.  Unica does not gather any other information from your computer, except as described in this Privacy Policy.  

Information Use
For our general marketing purposes, we collect and compile information through multiple internal and third party sources including, but not limited to our Website, event marketing, permission-based affiliated marketing, and the use of opt-in lists for prospecting.  We use the information collected to contact you regarding our company or partners, inform you of marketing events and promotions, and discuss the services and products that we offer.  We may also use the information to continuously improve our service and products.

We store and collect the information in a manner determined most appropriate for the nature of the data collected to fulfill your needs and requests, subject to all applicable data protection requirements.  The information collected may be stored in the United States or any other country in which we or any of our agents maintain facilities, and such countries may not provide a level of protection equivalent to that in your home jurisdiction.  Although the information we collect is primarily for Unica's internal marketing purposes, it may, on occasion, be shared with our partners.  

Online Forum
Unica owns and operates the online forum located on its Website.  Registration is required to participate in the online forum.  Personal information may be collected when you register and when you submit information to the online forum.  Unica reserves the right, but shall not be obligated to, pre-screen, review, flag, filter, modify, refuse, or remove any or all content, including personal information, from the forum.  Personal information collected through the online forum will not be used for marketing purposes.  Personal information contained in any submission to the forum may be publicly posted on the forum and otherwise broadly disseminated to other users of the forum.  In particular, the content of submissions may be posted to the entire forum.  Please, therefore, use care and caution when posting any personal information about yourself or others when submitting content to the forum.  

Blogs and Testimonials
If you chose to comment on any blog postings on the Unica website you provide Unica with express consent to post your comment and should be aware that any personal information you disclose can be seen or collected by other visitors to the site.  We are not responsible for any personal information that you disclose in such forums.  You should take care to ensure your comments do not contain offensive, unlawful, defamatory, libelous, threatening, obscene, pornographic, copyrighted information, or information that would otherwise violate any law or the rights of any third parties.  We reserve the right to delete any postings at our sole discretion.   Unica will not post any user’s testimonials or personal information without their consent.  

International Transfers
Unica hosts this Website and its online forum on its servers in the United States.  Any personal information that you submit through the Website or product websites may be transferred to the United States or other jurisdictions that may not provide a level of protection equivalent to that in your home jurisdiction.  Your use of the Website or submission of any personal information will therefore constitute your consent to these transfers.  

Security
Unica takes reasonable technical and organizational security measures to protect the security of your personal information from loss, misuse, unauthorized access or disclosure, alteration, or destruction and honors your choices for its intended use.  We use advanced firewall protection and various anti-virus software to protect the personal information volunteered on the website and to minimize the risk of a security breach.  We provide unique usernames and passwords that can then be changed by the customer or partner, to our customers and partners that must be entered each time one logs into the Customer Central section of the website or product websites.  Further, we use Secure Socket Layer technology that uses server authentication and data inscription to ensure that our customer and partner data is secure.   Although we thoroughly test the security of our websites and products and want to provide you with the most protection possible, please understand that sharing information over the Internet can never be fully secure.  

Accessing, Updating, and Opting-out
As a registered user you have the ability to view and change your information by accessing http://www.unica.com/lookup.htm.  As a customer you may view and change your information by contacting Customer Central or your Unica support representative if you have one.  To protect your privacy and security, we may take reasonable steps to verify your identity before granting access or making changes to your personal information. Unica honors your choices for the use of your information.  We offer the ability to "opt-out" from various forms of communication at any time, by accessing www.unica.com/unsubscribe.  

Resources
Unica may provide additional resources for information on consumer privacy, privacy legislation, personalization, marketing, and technology initiatives that may be useful to you.  Unica may also provide links to affiliated groups, government associations and the industry associations of which we maintain membership. Unica makes no claims about the accuracy of this information.

Our Website contains links to other websites and we are not responsible for the privacy policy statements of any such sites.  The privacy practices set forth in this Privacy Policy are for this Website and other specified activities only.  Other websites hosted by third parties may have different practices.  It is the responsibility of all visitors to review the individual privacy statements posted at other sites.

Required Disclosures
We may disclose personal information to third party service providers performing services on our behalf, including hosting our Website, product websites, or online forum and providing other technical support services.  We may also use third party service providers to automatically process data and deliver our marketing information to you.  When you register on our website or for any of our services, we may share your personal information as it becomes necessary for one or more of the third parties to provide service and support to you.  Such third parties are prohibited from using your personal information for any other purpose.

Notwithstanding anything to the contrary contained herein, personal information may be disclosed as necessary or appropriate to protect the security of the Website or online forum; to respond to legitimate requests by law enforcement officials or as otherwise required by law; or in connection with a merger or acquisition of Unica's business.  In any of these situations, the recipient of the personal information may be located in the United States or another jurisdiction that may not provide a level of protection equivalent to the laws in your home jurisdiction.

Modifications to Policy
Unica reserves the right to modify or supplement this Privacy Policy at any time.  The most recent version of the Privacy Policy will appear on the website with the relevant modification date.  Please check this Privacy Policy frequently and particularly before you submit additional information via the Website.

EU and Swiss Safe Harbor Participation
Unica recognizes that the EU has an “omnibus” data protection regime established pursuant to the European Union Directive (95/46/EC) (the “Directive”) and that Switzerland has enacted the Federal Act on Data Protection.  The Directive and Swiss law generally restrict the transfer of personally identifiable information about individuals in the EU and Switzerland to the United States.  To address this restriction, Unica adheres to the EU and Swiss Safe Harbor Privacy Principles published by the U.S. Department of Commerce (“Safe Harbor”) with respect to personally identifiable information about customers’ customers and internal users.  Specifically, Unica may obtain access to information about its customers’ customers and internal users in the EU and Switzerland in connection with providing its products and services or other additional information (“European Processor Information”).  Unica’s customers act as the data controller for any European Processor Information collected in the EU and Switzerland and subsequently transferred to Unica in the United States.  Unica acts as a data processor on behalf of its customers with respect to such European Processor Information and accordingly carries out their instructions with regard to the collection, processing, and protection of European Processor Information.

Unica maintains reasonable security measures to protect European Processor Information from loss, misuse and unauthorized access, disclosure, alteration and destruction.  Unica also makes reasonable efforts to keep European Processor Information reliable for its intended use, accurate, current and complete in relation to the form in which Unica’s customer provided the European Processor Information to Unica.  With respect to any inquiries concerning access to European Processor Information, customers’ customers and internal users may first wish to contact their own company with questions regarding the European Processor Information shared with Unica, as that might be the most efficient means of addressing such issues.

Individuals may contact the Unica Safe Harbor Privacy Contact identified below with respect to the Safe Harbor.  Additional information regarding the Safe Harbor may be obtained on the US Department of Commerce website at http://www.export.gov/safeharbor.  In addition, if any individual located in the EU or Switzerland experiences an issue regarding the European Processor Information that Unica holds about him or her, the individual may contact the local data protection authority for further information.

Safe Harbor Privacy Contact: Richard Raihill, Deputy General Counsel, Unica Corporation, 170 Tracer Lane, Waltham, MA 02451-1379, rraihill@unica.com.

Questions and Comments
For questions or comments about our Privacy Policy, or if you need assistance accessing or updating information we have collected about you, please contact Unica's Chief Privacy Officer at cpo@unica.com.  You may also write to Chief Privacy Officer, Unica Corporation, Reservoir Place North, 170 Tracer Lane, Waltham, MA 02451-1379.

Copyright
© 2009 Unica Corporation. All rights reserved. Unica, NetInsight, NetTracker, and MarketingCentral are registered trademarks of Unica Corporation with the U.S. Patent and Trademark Office. Unica Campaign, Unica Distributed Marketing, Unica eMessage, Unica Interact, Unica Optimize, Unica Detect, CustomerInsight, Unica Leads, PredictiveInsight, NetInsight OnDemand, Unica Marketing Operations, Unica Marketing Operations OnDemand, and Unica Interactive Marketing OnDemand are trademarks of Unica Corporation. All other trademarks are the property of their respective owners.

Last Updated: December 9, 2009